Posted on: November 19, 2024 at 10:50 AM
On this Women’s Entrepreneurship Day, we shine a spotlight on the incredible women redefining success in the dynamic world of travel entrepreneurship. We had the privilege of interviewing our very own Michelle Fee and four remarkable female leaders, each at different stages of their entrepreneurial journey. Despite their diverse backgrounds, they share a vision for what it means to be a resilient and passionate business owner in a constantly evolving industry.
Steph Lee - Founder of Host Agency Reviews; Joanie Ogg - Founder of Travel Professional News;
Yamy Malcolm - Cruise Planners Franchise Owner; Caroline Swift, Cruise Planners Franchise Owner
Three Words That Define the Travel Industry
When asked to describe the travel industry in three words, each woman offered a unique snapshot of what makes this field so compelling:
- Caroline Swift, a Cruise Planners franchise owner, called the industry Exciting, Limitless, and Inspirational. Her enthusiasm shines through in every interaction with her clients, whose zest for life fuels her own passion.
- Michelle Fee, the visionary behind Cruise Planners, described it as Thrilling, Innovative, and full of Cruisitude—a term that captures the spirit of adventure and life-enrichment through travel.
- Steph Lee, founder of Host Agency Reviews, used Inclusive, Lifechanging, and Primed for Growth, emphasizing the post-pandemic resurgence and the opportunity it brings.
- Yamy Malcom, another Cruise Planners franchise owner, chose Memories, Culture, and Mental Health, speaking to how travel broadens our world and nurtures our well-being.
- Joannie Ogg, founder of Travel Professional News, succinctly declared it the Best Business Ever, reflecting her decades of joy and pride in the field.
Sources of Inspiration and Motivation
These women’s entrepreneurial stories are rooted in personal passion and a desire to create something meaningful.
- Caroline Swift transitioned from a career in government to pursue travel after her own family’s adventures ignited her dreams. Today, her clients’ desire to live life to the fullest keeps her going. "They remind me that life is short and to do it while you can," she shares.
- Michelle Fee founded Cruise Planners with the vision of adapting to the internet revolution, determined not to become "a dinosaur" in a rapidly changing world. Today, the gratitude she receives from franchise owners fuels her drive.
- Steph Lee was inspired by the entrepreneurial spirit of her parents. After working in social work, she realized she could make a greater impact by building a platform to empower travel agents and change the industry for the better.
- Yamy Malcom, who juggles a healthcare career and her Cruise Planners franchise, felt the need to build a legacy. She credits her mentors and Cruise Planners' support network for guiding her journey.
- Joannie Ogg cherishes the travel industry’s infectious energy, which has kept her engaged and motivated throughout her 40-year career. Watching the growth of home-based travel agents has been a rewarding experience.
Game-Changing Advice for Aspiring Entrepreneurs
The wisdom these women share provides a guide for future entrepreneurs in the travel space:
- Authenticity is Key: Caroline Swift advises, "Be yourself, be authentic, be transparent, be driven, be intentional." She learned that showing her true self and her passion is crucial for building a successful business.
- Learn and Adapt: Michelle Fee reminds aspiring entrepreneurs, "Sometimes you'll make good decisions, sometimes you won't. As long as you make more good ones, you’re going to be okay." It’s about staying flexible and evolving.
- Stay Professional and Have Fun: Joannie Ogg emphasizes the importance of professionalism but also urges, "Go with the flow!" The travel industry is full of surprises, so embracing them with a smile is vital.
- Be Educated, Trust Your Gut: Steph Lee highlights the importance of self-education and then, crucially, following your instincts. Her own success was built on trusting her vision, even when doubted.
- Dedication and Love for Your Work: Yamy Malcom advises doing something you love and being open to failure. She underscores the significance of having a strong support system and learning from mentors.
The Spark of Possibility
These stories remind us that the path to entrepreneurship is rarely straightforward but always rewarding. From the life-changing impact of travel to the deep satisfaction of building something uniquely your own, the journey of a travel entrepreneur is filled with limitless opportunities. As you reflect on your aspirations, consider the incredible potential of becoming a Cruise Planners franchise owner—an opportunity to embrace a world of travel and craft a business that aligns with your dreams.
Which of these lessons resonates most with you? We’d love to hear your thoughts and celebrate the power of women entrepreneurs together.
